2010’s Global Action Week took place from 19 -25 April, as part of GCE’s 1GOAL: Education For All campaign. 1GOAL brought together the power of football through the 2010 FIFA World Cup in South Africa – the first ever held on African soil – and the cause of education to mobilise millions of members of the public.

The campaign asked people to sign their names to put pressure on governments to deliver the $16 billion a year that is needed to ensure that the 61 million children currently unable to go to school can receive an education.

1GOAL became the biggest campaign around a sporting event gathering almost 19 million signatures. Queen Rania of Jordan co-chaired the 1GOAL campaign, alongside FIFA President Sepp Blatter and Archbishop Desmond Tutu. Celebrity supporters included Jessica Alba, Shakira, Bono, Kelly Rowland, Salma Hayek, Kevin Spacey, Mick Jagger, the football world and many more.

Global Action Week itself specifically focused on education financing in the wake of the economic meltdown. The week gained the attention of over 14 million campaigners of all ages around the world, and included politicians and celebrities teaching or being taught the 1GOAL: Lesson For All.

Download the Global Action Week 2010 Big Book in English

Share this article

The Global Campaign for Education (GCE) is a civil society movement that aims to end exclusion in education. Education is a basic human right, and our mission is to make sure that governments act now to deliver the right of everyone to a free, quality, public education.